The brief
The client required venues that supported its brand and future growth, with access to major airport hubs for an international audience.
- Plenary capacity, technical facilities and Wi-Fi.
- Space and opportunities for event branding.
- Venue services that worked with the conference and exhibition programme.
- Nearby hotel room blocks for delegates to book directly.
- Options that could be evaluated against the event budget.
The Venues4 approach
The team identified suitable venues, obtained availability and offers, negotiated rates and helped evaluate alternatives. It arranged and attended site visits and supported negotiations through to the contract stage.
What the search brought together
The search brought the main venue, technical requirements, branding opportunities and nearby accommodation into the decision. The process helped the client explore alternatives against the same brief.
The published case study does not name the four destinations, the client or the venues, and does not state event dates or financial savings.